Directory search

Find the right SEO tool.

Start typing a product name, category or capability.
All-in-one SEO software / updated 2026

SE Ranking
vs Moz Pro.

SE Ranking and Moz Pro package recurring SEO work into approachable suites. SE Ranking emphasizes broad agency and tracking workflows, while Moz Pro builds on established keyword, link and crawl metrics.

Tool · Paid

SE Ranking

Complete SEO and AI visibility platform for growing teams

View listing ↗
Tool · Paid

Moz Pro

SEO research and campaign tracking from a trusted search brand

View listing ↗
Quick verdict

Different strengths,
different workflows.

SE Ranking is a practical choice for teams prioritizing tracking, projects and reporting breadth. Moz Pro is a strong comparison for teams that value established SEO metrics, research tools and educational support.

Compare the plan your workload requires

SE Ranking’s published limits below were checked on . We could not independently verify current Moz Pro prices and allowances during this update, so this is not a complete price comparison. Neither platform was tested in a paid account for this article.

Scroll sideways to compare all columns →

USD list prices; annual figures are monthly equivalents billed annually. Confirm taxes, billing and add-ons at checkout.
AllowanceSE Ranking CoreSE Ranking GrowthMoz Pro: confirm before buying
Monthly billing$129/month$279/monthCurrent price not verified
Annual billing$103.20/month equivalent$223.20/month equivalentCompare the same billing term
Projects / manager seats10 / 130 / 3Campaign and user limits for your selected tier
Tracked keywords / refresh2,000 / daily5,000 / dailyKeyword allowance, refresh cadence and device/location counting
Audit pages per month250,0002 million; 1 million per projectCrawl limits, schedules and on-demand reruns
Report Builder / export rows10 reports / 50,000 rows30 reports / 100,000 rowsExport caps, recurring delivery and client branding
Research API credits / month25,000; MCP access100,000; MCP accessWhether the required API access is included or separately billed

SE Ranking lists GA4, GSC, Matomo and Data Studio integrations. Its Agency Pack adds white-label reporting at $69/month with annual billing. The trial is 14 days without a credit card. Official SE Ranking plan table ↗

Use the official Moz Pro pricing page ↗ to fill the final column for the plan you are considering. Unverified does not mean unavailable or unsupported. We have not substituted historic limits for current ones.

SE Ranking documents Google, Bing and YouTube tracking on desktop and mobile; its country selector includes Poland, the US and the UK. Verify your exact location and language in the trial. Official rank-tracking coverage ↗

A workload example that exposes the real constraint

Suppose you manage 12 sites, need two managers and track 1,500 keyword units. Core’s published keyword allowance covers that count, but its project and seat limits do not cover the full workload. Compare an expanded configuration with Growth and a Moz tier that covers the same requirements; the cheapest headline price does not settle the choice.

Run this trial before making the decision

  1. Markets and devices: import the same 50 business-relevant keywords, country, city and language. Include desktop and mobile where needed. Confirm how each combination consumes the allowance before importing the full set.
  2. Tracking frequency: record the refresh timestamp over several days. Keep scheduled rank checks separate from keyword research database updates.
  3. Audit coverage: crawl the same section with matched exclusions. Reproduce five important findings in page responses; compare rendered content only if both configurations support it.
  4. Reports and integrations: connect an authorized GSC property, export a client-ready report and test its scheduled delivery and branding. Confirm that the required connector is available in the selected tier.
  5. Research quality: inspect the same competitor domains and backlink samples. Record actionable discoveries and missing data instead of treating proprietary difficulty or authority scores as equivalent.

Our recommendation stays conditional: shortlist SE Ranking for the published project and reporting allowances; evaluate Moz against the same task and budget. We do not claim a winner in ranking accuracy or backlink coverage without that test.

Public evidence

Current catalog signals.

These scores organize public evidence; they do not replace a trial with your own workflow.

SE Ranking75/100
Verified reviews
Not yet reviewed
Freshness
Data checked Oct 2026
Availability
Website reachable
Moz Pro74/100
Verified reviews
Not yet reviewed
Freshness
Data checked Oct 2026
Availability
Website reachable
CompareSE RankingMoz Pro
Pricing modelPaidPaid
Product typeToolTool
Primary workflowProjects, tracking and agency reportingResearch, campaigns and established metrics
Best fitAgencies and growing in-house teamsIn-house teams and SEO learners
Research emphasisCompetitive and operational coverageKeyword and link research
Evaluation focusLimits, seats and reportsDatabase coverage and preferred metrics
Key capabilitiesRank Tracker, Website Audit, Competitive Research, AI Results TrackerKeyword Explorer, Rank tracking, Site Crawl, Link Explorer
Choose SE Ranking if…

SE Ranking

  • ✓You manage many tracked keywords or client projects
  • ✓Reporting and day-to-day rank monitoring are central
  • ✓You want a broad suite with AI visibility options
Explore SE Ranking →
Choose Moz Pro if…

Moz Pro

  • ✓You value established keyword and link research metrics
  • ✓Your team benefits from a mature SEO learning ecosystem
  • ✓Research and campaign guidance matter alongside tracking
Explore Moz Pro →
Before you decide

Run the same task in both.

Use the same site, keyword set, market or prompt collection during each trial. Compare the output your team actually needs, along with limits, integrations and the time required to turn data into action.

Article updated 2026-09-29. SE Ranking plan figures were verified for this update; current Moz limits remain unverified. Confirm current capabilities and plan access on the official SE Ranking site ↗ and official Moz Pro site ↗.

FAQ

SE Ranking vs Moz Pro

See the broader alternatives guide →
Is SE Ranking a good alternative to Moz Pro?+

Yes, particularly for teams emphasizing rank tracking, project limits and agency reporting. Test both products with the same keywords and target markets.

Which platform has better backlink data?+

Coverage varies by market and domain. Benchmark the domains and link changes your team actually monitors rather than relying on a single headline index size.