NewOpen Source
OpenSEO
★ 15kOpen-source SEO platform for humans and AI agents
Active repoRelease v0.1.6
ToolNewEditorially reviewed
Frase
A content operating system for AI search
PricingPaid
CategoryContent SEO
Data checked1mo ago
Launch dateJul 20, 2026
Overview
What is Frase?
Frase turns search and competitor research into briefs, optimized drafts and refresh workflows, with tools for structuring content that can perform in both organic and AI discovery. Its documented capabilities include SERP research, Content briefs and AI-assisted writing.
Frase sits in the measurement layer of a modern search stack. Its role is to turn otherwise inconsistent AI answers into signals a team can monitor, compare and use when prioritizing visibility work.
Best forBrand, SEO and growth teams measuring how they appear in AI-generated answers.
Primary workflowAI visibility measurement
Delivery modelHosted SEO software or managed web application
Pricing modelPaid
Product gallery / 01
See Frase in context
Capabilities
What it helps you do
01
SERP research
Use serp research during discovery, when the team gathers evidence before deciding which opportunities, queries or competitors deserve deeper work.
02
Content briefs
Use content briefs within a structured content process. Keep human review in the loop for accuracy, originality, brand fit and final publishing decisions.
03
AI-assisted writing
Use ai-assisted writing within a structured content process. Keep human review in the loop for accuracy, originality, brand fit and final publishing decisions.
04
Content optimization
Use content optimization within a structured content process. Keep human review in the loop for accuracy, originality, brand fit and final publishing decisions.
Workflow
How Frase fits into the work
01
SERP research
Use serp research during discovery, when the team gathers evidence before deciding which opportunities, queries or competitors deserve deeper work.
02
Content briefs
Use content briefs within a structured content process. Keep human review in the loop for accuracy, originality, brand fit and final publishing decisions.
03
AI-assisted writing
Use ai-assisted writing within a structured content process. Keep human review in the loop for accuracy, originality, brand fit and final publishing decisions.
Decision guide
What to know before choosing
A good fit when
- ✓You need support for Content SEO and Keyword Research in a defined workflow.
- ✓The workflow is important enough to justify evaluating a paid product and its current plan limits.
- ✓Your stack already includes or can work with Google Docs, WordPress.
Verify before adopting
- →Confirm which capabilities are included in the current paid offering and whether usage limits apply.
- →Check integrations, export options and how the product fits your existing reporting or publishing process.
- →Validate the depth and scale of content optimization for your team.
Verified reviews
What users say about Frase
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Categories
Practical questions
Frase FAQ
What is Frase?+
Frase is a content operating system for ai search. Frase turns search and competitor research into briefs, optimized drafts and refresh workflows, with tools for structuring content that can perform in both organic and AI discovery. Its documented capabilities include SERP research, Content briefs and AI-assisted writing.
Who is Frase best for?+
Brand, SEO and growth teams measuring how they appear in AI-generated answers.
How is Frase priced?+
Frase is listed with a paid pricing model. Confirm current plan limits and billing on the official website before choosing.
What are the alternatives to Frase?+
See our Surfer SEO alternatives guide for a workflow-based comparison of 6 relevant products.
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